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M2M/IoT Applications in the Agricultural Industry is a strategy report from Berg Insight analysing the latest developments on the global smart farming market covering precision farming, in-field monitoring, herd management and farm management software. This strategic research report from Berg Insight provides you with 160 pages of unique business intelligence, including 5-year industry forecasts, expert commentary and real-life case studies on which to base your business decisions.
Highlights from this report:
Insights from 30 executive interviews with market leading companies.
Comprehensive overview of the agricultural technology value chain and key applications.
In-depth analysis of market trends and key developments in crop and livestock production.
Profiles of 53 agricultural technology providers. Detailed reviews of the latest precision agriculture initiatives launched by industry players.
Summary of OEM propositions from manufacturers of agricultural equipment.
Forecasts by market segment, region and wireless technology lasting until 2021.
Wireless IoT technologies are set to enhance precision agriculture
Smart farming refers to the application of information and communication technology in agricultural production systems. The electronification of agricultural equipment has advanced over several decades but has accelerated in recent years due to improvements in computing power, data storage and wireless data transfer. Berg Insight’s definition of smart farming solutions include systems installed in agricultural equipment, in the field or fitted to animals. Included are also backoffice IT systems which ensure that agricultural production can be planned, scheduled and managed to achieve efficient operations. Precision agriculture is about managing variations in the field to increase crop yield, raise productivity and reduce consumption of agricultural inputs. While solutions such as auto-guidance and machine monitoring and control via on-board displays today are mainstream technologies in the agricultural industry, telematics and Variable Rate Technology (VRT) are still in the early days of adoption.
Berg Insight estimates that the total market value for precision agriculture solutions was € 2.2 billion in 2016. Growing at a compound annual growth rate (CAGR) of 13.6 percent, the market value is expected to reach € 4.2 billion in 2021. Most major agricultural equipment manufacturers have initiatives related to precision agriculture although strategies vary markedly. Leading providers of precision agriculture solutions include Deere & Company, Trimble, Topcon Positioning Systems and Raven Industries. Other significant vendors include AGCO, Ag Leader Technology, DICKEY-john and Hexagon. Important players that specialise in data-oriented applications and agronomic services are the Monsanto subsidiary The Climate Corporation, Farmers Edge and DowDuPont with its Encirca services. Remote monitoring solutions incorporate wireless connectivity, data logging, cameras and sensors that record measurements of environmental parameters to support decision making in agricultural production. In addition to weather and soil moisture content monitoring applications, these solutions enable growers to apply crop protection chemicals only when there is a disease or pest risk. Important players include Davis Instruments, Pessl Instruments with its METOS brand and Semios, all having installed bases of over 25,000 in-field sensor systems across a multitude of countries in North America,
This report answers the following questions:
What are the main applications for wireless IoT in agricultural production systems?
Which are the leading providers of precision farming technologies and in-field sensor systems?
What offerings are available from technology and service providers?
How are the OEMs and agricultural input producers involved in the ecosystem?
What are the main drivers and barriers for technology adoption in agricultural production?
What are the precision livestock farming strategies of animal monitoring specialists and dairy equipment manufacturers? Which are the main application areas for cellular and LPWA connectivity?
How will the market evolve in Europe, North America,