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World OTT markets – report & dataset- Markets & Forecasts up to 2021 - Fixed and Mobile Internet

World OTT markets – report & dataset- Markets & Forecasts up to 2021 - Fixed and Mobile Internet

Management Report
Published: August 2017
Pages: For full details, please email deborahf@cmsinfo.com
Research from: iDate
Sector: Networks & Infrastructure

From: GBP 3636.00
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This yearly observatory – report and dataset- provides a comprehensive worldwide and regional/country level market value database covering all principal OTT services for the period of 2010 to 2021.

Markets covered: Internet access and usage – search – social – mobile – video – e-commerce – m-commerce – communication – cloud – digital contents – online games.
These markets are also dissected from a business model angle, to include both paid revenues and advertising revenues from display formats including RTB

7 regions and 15 countries covered: World, Europe, EU5, Latin America, Asia-Pacific; Middle East & Africa, North America, USA, Canada, France, Germany, Italy, Spain, United Kingdom, Russia, Switzerland, Turkey, China, India, Japan, South Korea, South Africa, Brazil

The total telco services market is also provided as a means of comparison with the OTT services market

Focus on the principal Internet players: GAFAM (Google, Amazon, Facebook, Apple, Microsoft) and BAT (Baidu, Alibaba, Tencent), including their revenues and platform strategies. Main OTT market trends and dynamics are also provided, including the key players, competition levels and IDATE’s perspectives and outlook.


Dataset Scope

Geographic coverage

Europe
• France
• Germany
• Italy
• Russia
• Spain
• Switzerland
• Turkey
• United Kingdom

Americas
• Canada
• United States
• Brazil

Asia-Pacific
• China
• India
• Japan
• South Korea

Middle East & Africa
• South Africa

Indicators by country

Access indicators
• Internet subscribers (millions)
– Internet density
• Fixed Internet users (millions)
– Fixed Internet penetration
• Mobile subscribers (millions)
– Mobile density
• Mobile Internet users (millions)
– Mobile Internet penetration

Online advertising revenues
• Annual growth rate
• Display revenues (million EUR)
– Of which RTB revenues (million EUR)
• Search revenues (million EUR)
• Other online advertising revenues (million EUR)

Social Networks
• Total social networks revenues (million EUR)
• Social networks paid revenues (million EUR)
• Social networks advertising revenues (million EUR)

Mobile
• Total mobile revenues (million EUR)
• Paid mobile application revenues (million EUR)
• Mobile advertising revenues (million EUR)

OTT on demand video
• Total OTT on demand video revenues (million EUR)
• OTT video paid revenues (million EUR)
• OTT video advertising revenues (million EUR)

OTT communication
• OTT communication revenues (million EUR)

Cloud
• Cloud revenues (million EUR)

E-commerce
• E-commerce revenues (million EUR)
– Of which M-commerce revenues (million EUR)
– Share of M-commerce

Online gaming
• Online gaming revenues (million EUR)

Population

 

 

Geographic Areas and Player

ASIA-PACIFIC
China
India
Japan
South Korea

EU5

EUROPE
France
Germany
Italy
Russia
Spain
Switzerland
Turkey
United Kingdom

LATIN AMERICA
Brazil

MIDDLE EAST & AFRICA
South Africa

NORTH AMERICA
Canada
United States

WORLD


ACTORS
Alibaba
Amazon
Apple
Baidu
Facebook
Google
Microsoft
Tencent

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