Market research logo; 28 years of Excellence in Market Research since 1988.
Market research logo; 28 years of Excellence in Market Research since 1988.

Need advice? Keen to get the best deal? Call now on +44 (0)1494 771734


Portugal - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses

Portugal - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses

Market Study
Published: April 2017
Pages: 90
Research from: Paul Budde Communication Pty Ltd.
Sector: Broadband & Fixed

From: GBP 631.00
Buy Now!

This report provides a comprehensive overview of trends and developments in Portugal’s telecommunications market. The report analyses the mobile, internet, broadband, digital TV and converging media sectors. Subjects include:

  • Market and industry analyses, trends and developments;
  • Facts, figures and statistics;
  • Industry and regulatory issues;
  • Infrastructure developments;
  • Major Players, Revenues, Subscribers, ARPU, MoU;
  • Internet, VoIP, IPTV;
  • Mobile Voice and Data Markets;
  • Broadband (FttP, DSL, cable, wireless);
  • Convergence and Digital Media;
  • Mobile subscriber and ARPU forecasts;
  • Broadband market forecasts for selective years to 2022.
  • Government policies affecting the telecoms industry;
  • Market liberalisation and industry issues;
  • Telecoms operators – privatisation, IPOs, acquisitions, new licences;
  • Mobile technologies (GSM; 3G, HSPA, LTE, 5G).

 

Portuguese telcos focussed on replacing copper with fibre infrastructure

Portugal’s medium-sized telecom market has a strong mobile sector and a growing broadband customer base focussed on the delivery of fibre-based services. The country shows signs of emerging from several years in which it suffered from poor economic conditions which dented telecom revenue. Although operators’ domestic revenue is still under strain, there are encouraging signs of developing growth. Under the management of the Altice Group, revenue for Portugal Telecom increased 0.5% in the fourth quarter of 2016, the first such increase in several years.

Pressure on operators has prompted considerable ownership changes in recent years. The market is now dominated by only a few players, including Portugal Telecom (with services marketed under the Meo brand), NOS (formerly Zon Multimédia) and Vodafone Portugal.

Despite some consolidation among players the Portuguese mobile market remains dominated by Portugal Telecom, followed by Vodafone and NOS. The market share held by Meo has fallen steadily in recent years, to below 44% by early 2017. The MVNO market remains undeveloped, partly because network operators have their own low-cost brands. Collectively, MVNOs have about 1.7% share of the market by subscribers.

Population coverage by 3G infrastructure is universal and so most investment has been directed to LTE and to incremental upgrades to network infrastructure. Altice Labs in February 2017 began working with Ericsson to develop 5G services and applications.

In recent years broadband penetration has grown rapidly, largely the result of joint efforts between the regulator and the key market operators which have invested in significant infrastructure upgrades focussed on fibre-based services. Portugal Telecom is aiming to cover 5.3 million premises with fibre by 2020. NOS and Vodafone Portugal are also pursuing fibre.

This report reviews the major elements of the Portuguese telecom market, presenting statistics on the fixed telephony sector as well as an analysis of the major market players. Additional information is provided on the key regulatory issues, noting the status of interconnection, local loop unbundling, number portability and carrier preselection. The report also covers converged media, including statistics on videostreaming and bundled services as well as an analysis of the major players and service offerings. In addition the report profiles the fixed and fixed-wireless broadband markets as well as the mobile voice and data markets, assessing network operators and the key regulatory issues. Subscriber forecasts are provided to 2022.

Key developments:

  • New cable to link Portugal with Brazil;
  • PT to replace copper network with FttP by 2020;
  • NOS avoids route to DOCSIS3.1 in preference for fibre;
  • Regulator decides not to impose regulations of PT’s fibre infrastructure in uncompetitive areas of the country;
  • PT revenue recovers in Q4 2016 under Altice Group ownership;
  • Vodafone achieves 1Gb/s downlink speeds in LTE-A trials;
  • Decline in SMS traffic in wake of messaging alternatives;
  • NOS network used for NB-IoT trials;
  • Vodafone retails 1Gb/s devises for customers;
  • Fibre showing strongest growth in broadband sector, accounting for 75% of all new subscribers;
  • Report update includes the regulator’s market data to Q4 2016, telcos’ operating and financial data to Q4 2016, recent market developments.

 

Companies mentioned in this report:

Portugal Telecom (Meo, TMN), NOS (Optimus, Zon Multimédia), Vodafone Portugal, CTT, Lycamobile, Sonaecom, Cabovisão.

Top of Page