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Operators face multiple challenges in generating a critical mass of users and the engagement necessary to make their mobile financial services (MFS) sustainable. This report explores how operators can capitalise on the growth of mobile payments, banking and ecommerce in emerging Asia–Pacific (EMAP).
This report provides:
- a discussion of some of the most-interesting and successful MFS initiatives from telecoms operators, technology companies, financial institutions, device vendors, and OTT players in EMAP
- analysis of the success factors behind those initiatives, and what telecoms operators can learn from them.