Market research logo; 28 years of Excellence in Market Research since 1988.
Market research logo; 28 years of Excellence in Market Research since 1988.

Need advice? Keen to get the best deal? Call now on +44 (0)1494 771734


Worldwide Major Mobile Phone Vendor Performance, 1Q 2015

Image for Worldwide Major Mobile Phone Vendor Performance, 1Q 2015

Market Briefing
Published: March 2015
Pages: 21
Research from: Market Intelligence and Consulting Institute (MIC)
Sector: Handsets & Devices

From: GBP 550.00
Buy Now!

  Abstract
This research report presents worldwide mobile phone shipment volume forecast and recent quarter review of major mobile phone vendor performance. The report includes major vendors' shipment volume, shipment growth trends, shipment revenue and revenue growth trends, operating profit margin and ASP, along with analyst insights. The report finds that the worldwide mobile phone shipment volume increased 8.9% sequentially and 8.3% year-on-year in the fourth quarter of 2014, to around 531.5 million units. While Apple continues to have a firmer foothold in the high-end market segment after the success launches of the iPhone 6 and 6 Plus, other players have been considerably affected, especially Samsung. In the first quarter of 2015, the global smartphone industry is expected to witness a slowdown in shipment growth after the traditional peak season at the end of 2014.

Companies covered 
Apple, HTC, Huawei, Lenovo, LG, Microsoft, Motorola, Nokia, Samsung, Sony Mobile, TCL  

Top of Page