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The Death of Linear TV?

The Death of Linear TV?

Market Study
Published: October 2014
Pages: For full details, please email keithw@cmsinfo.com
Research from: Parks Associates
Sector: Media & Entertainment

From: GBP 3099.00
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The Death of Linear TV? analyses trends in video consumption with specific attention given to the balance between linear and non-linear video. Video consumption on TV sets, computers, mobile phones, and tablets are all considered. Consumers exclusively watching linear and non-linear video are then profiled in terms of demographic characteristics and attitudes towards both pay-TV and over-the-top video services. Finally, consumption patterns are assessed for each of Parks Associatesā€™ video consumption segments.

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