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This report presents the findings from a survey of 65 Swiss enterprises regarding their Information and Communication Technology (ICT) investment priorities. The survey investigates the core technologies which Swiss enterprises are investing in, including the likes of enterprise applications, security, mobility, communications and collaboration, and Cloud Computing.
Introduction and Landscape
Why was the report written?
In order to provide deeper insights into Swiss enterprises' ICT investment priorities and strategic objectives.
What is the current market landscape and what is changing?
It is evident from the survey that the adoption of cloud computing is relatively low in Switzerland. Nevertheless, Kable expects cloud computing to gain greater traction in the coming months.
What are the key drivers behind recent market changes?
Cloud computing is expected to gain traction amongst Swiss enterprises as it offers implicit cost savings and ease of management.
What makes this report unique and essential to read?
Kable Global ICT Intelligence has invested significant resources in order to interview CIOs and IT managers about their IT investment priorities. Very few IT analyst houses will have interviewed 60+ ICT decision makers in Swiss market in H2 2012.
Key Features and Benefits
Recognize Swiss enterprises' strategic objectives with regards to their ICT investments.
Identify Swiss enterprises' investment priorities based on their budget allocations across core technology categories such as enterprise applications, security, mobility, communications and collaboration, and Cloud Computing, etc.
Learn about the drivers that are influencing Swiss enterprises' investments in each technology category.
Establish how Swiss enterprises' IT budgets are currently allocated across various segments within a technology category.
Gain insight into how Swiss enterprises plan to change their IT budget allocations across various segments within a technology category.
Key Market Issues
Increasing cyber attacks are compelling Swiss enterprises to prioritise the strategic objective of improving security/privacy.
Web content management (WCM) is the most popular content management technology amongst Swiss enterprises, as it avoids failures in handling web content which can significantly undermine a company's communications.
The survey shows that Swiss enterprises are predominantly using unified communications (UC) to improve productivity and increase operational efficiency.
The adoption of green IT and virtualization is fairly high amongst Swiss enterprises. Furthermore, it is notable that this technology category is expected to receive the highest proportional investment in the next two years.
Data security issues are hindering the growth of cloud computing as the Swiss enterprise market is known for its strict standards in protecting the data of private persons and organisations. However, there is considerable scope for the implementation of cloud computing amongst enterprises as they look to optimize their ICT infrastructure.
Document management is expected to receive relatively higher investments compared to the other five categories, with X% of enterprises planning to invest in this technology, as it helps them save time and increase productivity, thereby improving return on investment.
Kable believes that the demand for social sentiment analysis is expected to grow, as the percentage of respondents planning to invest in this space is likely to increase from a current level of X% to X% in the next two years.
According to the survey, identity and access management (IAM) has the highest penetration rate (X%) amongst Swiss enterprises. Moreover, IAM is expected to receive the highest levels of spending in the next twenty-four months.
The survey shows that tablet computing is expected to receive higher investments compared to other categories, with X% of enterprises anticipating purchases of such technologies in the next twenty-four months.
Hybrid cloud is expected to witness higher investments, as X% of respondents are planning investments here in the next twenty-four months.