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The Asia Pacific Mobile Market Handbook: Operator and country subscriber statistics, 2008-2011
Directory
Published: September 2011
Pages: 41
Tables: 244
From: GBP 595.00 Buy Now!
Research from: telecomsmarketresearch
Sector: Mobile Markets
New for September 2011 is The Asia Pacific Mobile Market Handbook. This new regional guide is both a mobile subscriber database and an operator directory. Within the handbook you will find 159 profiles of active MNOs and 49 country based overviews.
> September 2011
> 159 mobile networks
> 49 country overviews
> New research completed Q3 2011
> Over 750 management contacts
> Q1 2008 – Q1 2011 data points*
> Mobile subscriber data
> Quarterly subscriber growth
> Mobile teledensity
> Presentation ready data in chart format
> Contact information
> Network technology used
> PDF & Excel format
MNO Profiles
The Asia Pacific Mobile Market Handbook contains individual profiles for each of the 159 MNOs covered. These profiles provide readers with the brand and company name as well as contact information; including URLs, switchboard telephone numbers, fax and address details. Profiles also detail who owns the operation and the network technology being utilised.
The handbook also acts as a subscriber database with MNO profiles containing Q1 2008 – Q1 2011 mobile subscriber data. All data is provided where possible.
Country Profiles
The 49 country profiles detail which MNOs operate within each country. At a country level the handbook provides charted data as follows: mobile subscribers by operator, growth by operator (both by net subscriber change and % change), market share by operator, total subscribers by country, overall growth by country (both by net subscriber change and % change) and mobile teledensity.
*Data available runs from Q1 2008 through to Q1 2011. A full list of charts included in the handbook can be found in the list of tables and figures; this list also confirms the quarterly data available for each country.
Details are also provided of the technologies deployed within each country as well as the regulator (if applicable) and the status of MVNO activity. A population and GDP figure has been provided for each country (used to calculate teledensity).made where operators refuse to publish their data but reliable other data exists and reasonable estimates are possible.
Sample charts ...
Q1 2008 – Q1 2011 Mobile Data
The Asia Pacific Mobile Market Handbook provides quarterly mobile subscriber data at an operator and country level from Q1 2008 (March 2008) through to Q1 2011 (March 2011).
The handbook provides total mobile subscriber numbers for 135 of the MNOs included at Q1 2011 (March 2011). The following territories are either not covered or are only covered in part: Laos, Macau, Guam, Micronesia, Northern Mariana Islands – Saipan, Okinawa, Palau, Samoa, Solomon Islands and Vanuatu. Full details of which data points are covered can be found in the list of charts available.
All subscriber data has been researched from company and regulator resources; mainly official reports and releases. Estimates have been made where operators refuse to publish their data but reliable other data exists and reasonable estimates are possible. Official data released by operators and regulators can differ, in such cases the researchers select the most feasible figure or estimate a more appropriate number.
Management Contacts
Readers find it helpful to have a warm lead to work with when contacting MNOs. Included within the MNO profiles you will find a section detailing senior managers identified by the research team. These management contacts are taken from the published executive management teams and focus upon CEOs, CTOs, CMOs and CFOs. The handbook also includes people within other senior roles, but focuses on C-level managers.
150 of the 159 profiles contain at least 1 named management contact. These people are a proven vital stepping stone in making contact with the key decision makers within niche departments.
The handbook does not provide direct lines or e-mail addresses. Direct lines change too easily and e-mail is easily filtered. This handbook is aimed at professionals with genuine offers requiring a one to one conversation to enable a quality client relationship.
Research Process
The 1st edition of the Blycroft MNO Directory was published in 2006. Each year the database has been updated in full with new operations added, defunct and merged ones removed as well as the contents of each profile being individually updated. This is the main claim of quality about the directory series, being that the main database is an ongoing project since 2006, but crucially with each new edition receiving a complete operator by operator update.
In previous editions the researchers have captured partial subscriber data. New for 2011 the team focused upon gathering statistical data as well as the core directory information. This provided a substantial quantity of known data points for the subscriber database. Using industry knowledge and further research the team were then able to fill in many of the missing data points and provide estimates for many others.
Stage one of the update consisted of updating the database with new operations and removing or amending those bought out or merged into others. The research team focuses on an industry news review taking in various telecommunication publications archived specifically for this. These articles provide a lot of new data in terms of network technologies deployed, subscriber numbers and ownership data which helps to minimise errors within the datasets.
Stage two is the main and critical part of the update. Having updated the dataset the research team now reviews every operation one at a time. The majority of profile data is extracted from company and regulator websites as well as from official reports, results releases and press releases. Information from both industry and wider news sources is taken into consideration as well as conference material, social media applications and direct contact made with operators.
The final stage is a review of the data both in Excel and PDF format.
All data is presented on a where possible basis.
Blycroft does not accept any liability resulting from the usage of this data.
Pricing and Format
The handbook is available in PDF and Excel format and is delivered by e-mail. Printed copies are not available.
Clients wishing to minimise expenditure can select to order in PDF only format. However, the Excel file provides increased functionality to the user. With the Excel data file you can easily add or remove information from the database as well as sort and extract / export the data as you choose. Both files contain the same data.
Charts can also be easily extracted from the Excel file for use in internal company presentation material.