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Informa Telecoms & Media's Asia Pacific TV - 15th edition
Market Study
Published: July 2011
Pages: For full details, please email keithw@cmsinfo.com
Tables: For full details, please email keithw@cmsinfo.com
From: GBP 995.00 Buy Now!
Research from: Informa Telecoms and Media
Sector: Media & Entertainment
"Previously under-developed markets are now starting to offer real opportunities in several Asia Pacific TV territories."
Adam Thomas, Research Manager, Informa Telecoms & Media
Summary
The attractive Asia Pacific TV sector continues to offer a range of lucrative opportunities for international TV players and investors. New technologies are making a major impact, while increasing competition among the TV platforms is helping drive through an upgrade of analog to digital. Overview
With China, easily the world’s biggest pay-TV market, plus three others in the top 10 (India, Japan and South Korea), Asia Pacific is the leading region in terms of pay-TV subscriber numbers. Of the 674 million pay-TV subscribers worldwide at end-2010, data from Informa Telecoms & Media shows that the Asia Pacific accounted for 357 million – a 53% share. This share is forecast to exceed 56% by 2016, when Asia Pacific will have 470 million pay-TV subscribers.
Pay TV will generate revenues of US$47 billion in 2016. In addition to good progress from the regional giants China and India, strong pay-TV subscriber-number growth will also be experienced in emerging markets like Thailand, Vietnam and Indonesia.
Despite lower growth in its pay-TV subscriber base than most of its regional neighbors, Japan’s higher ARPU level means it remains dominant in Asia Pacific in revenue terms, accounting for 29% of the region’s pay-TV revenues in 2010. This share will fall a little by 2016, mainly at the expense of China, which is catching it up fast and will be just behind in 2016.
Countries Covered
Australia Pakistan
China Singapore
Hong Kong South Korea
India Sri Lanka
Indonesia Taiwan
Japan Thailand
Malaysia The Philippines
New Zealand Vietnam
What's new
Comprehensive forecasts to 2016 – including penetration rates for triple play and new operator-specific forecasts and secondary set analysis
The most up-to-date crucial information to enable you to maximize your opportunities within the region
Market movements – new quick guides to the key developments in each country
Country-by-country analysis of 16 key territories, including the giant Indian and Chinese markets
Contibuting Analysts
Adam Thomas, Media Research Manager, TV
Simon Molony, Media Research Analyst, TV
Adrian Reynolds , Media Research Analyst, TV

