Home > Market Research > Mobile Markets > Mobile Collaboration In 2020: More Pervasive, But More Resented?

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Market Study
Published: December 2009
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Research from: Ovum Research & Consultancy
Sector: Mobile Markets

While analysts, operators and vendors all generally take a positive view of the impact of emerging technologies, it is likely that next-generation mobile collaboration will be truly disruptive both to IT management and to certain groups of employees.

By 2020, mobile collaboration applications, technologies and services will be ubiquitous in enterprise environments in developed markets. Organisations will focus on increasing business process effectiveness based on pervasive collaboration. But this does not mean that collaboration will be universally - or willingly - embraced.

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Table of Contents

Executive summary
In a nutshell
Analysis
Some employees will view collaboration as enabling flexibility
But other workers will see mobile technologies as a tether
Management will take two forms: innovation versus command & control
Command & control
Collaborative innovators
Operators must foster a number of innovations to secure their future
In 2020, more than ever, mobile applications will just be seen as applications
Collaborative innovators will demand collaboration as a service

List of Figures
Figure 1: Mobile collaboration will pose a major cultural challenge to organisations in 2020

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