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The Nigerian Government has realized the importance of ICT as a viable platform to transform the country’s economy into a knowledge based economy. The telecom sector is presently undergoing speedy transformation on account of explosive growth and rapid infrastructure development. The liberalization of telecom sector along with increased competition among players have brought substantial benefits to consumers in terms of lower subscription rates and enhanced choice.
According to our research “Nigeria Telecom Sector Analysis”, the country has a huge potential to boost its mobile market given the fact that penetration rate was just around 43% at the end of 2008. With rapidly improving mobile infrastructure and intense competition among mobile operators, the number of mobile subscribers will grow at a CAGR of around 15.5% between 2010 and 2012 and the penetration rate will exceed 75% (by 2012 end).
In line with the escalating education and business in the country, the demand for Internet services will soar as businesses need new mediums to get exposure on the global map. Supported by forward-looking government programs, Nigeria is all set to become one of the leading Internet markets in Africa in terms of users, international bandwidth and services offered. Our research report projects that the number of Internet users will grow at a CAGR of over 25% during forecast period.
Our report provides an in-depth analysis of the telecommunication market in Nigeria, with focus on trends currently dominating the market. It also comprises of industry forecast for different telecom segments based on realistic telecom industry environment in Nigeria. These include telecommunication industry, fixed-line, mobile subscribers, Internet subscribers, and broadband subscribers. Moreover, the report presents comprehensive information together with unbiased analysis of current and potential outlook of various emerging technologies such as 3G and WiMAX.
Besides, the forces that are fueling growth in the Nigerian telecom sector have been discussed elaborately. The report gives an overview of competitive landscape in which leading industry players have been covered along with their marketing strategies.
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Table of Contents
1. Analyst View
2. Research Methodology
3. Nigeria Telecom Market - An Overview
4. Market Attractions
4.1 Huge Market
4.2 Favorable Demographics
4.3 Stable Regulatory Environment
4.4 Large Informal Economy
4.5 Opportunities to Acquire a Number of Small Players
4.6 Continuous Economic Growth
4.7 Rising Consumer Awareness
5. Industry Performance & Future Outlook to 2012
5.1 Mobile Telephone Market
5.1.1 By Subscriber
5.1.2 By Technology
5.1.3 By Service Provider
5.1.3.1 GSM
5.1.3.2 CDMA
5.1.4 Trends & Developments
5.2 Fixed-line Telephone Market
5.2.1 By Subscriber
5.2.2 By Service Provider
5.2.3 Trends & Developments
5.3 Internet Services Market
5.3.1 By Subscriber
5.3.2 Trends & Developments
5.4 Broadband Services Market
5.4.1 By Subscriber
5.4.2 Trends & Developments
6. Potential Growth Areas
6.1 WiMAX
6.2 3G
6.3 Value Added Services (VAS)
7. Government Initiatives
7.1 Universal Service Provision Fund (USPF)
7.2 Wire Nigeria Project (WiN)
7.3 State Accelerated Broadband Initiative (SABI)
7.4 National Rural Telephony Project (NRTP)
7.5 Internet Exchange Points (IXPs)
8. Growth Inhibitors
9. Telecom Regulatory Framework
10. Competitive Landscape
10.1 MTN Nigeria
10.2 Globacom Limited
10.3 Zain Nigeria
10.4 Visafone Limited
10.5 Starcomms Limited
List of Figures:
Figure 3-1: Private Investment in Telecom Sector (Billion US$), 2008 & 2012
Figure 3-2: Telecom Market (Billion US$), 2009 & 2012
Figure 5-1: Number of Mobile Subscribers (Million), 2007-2012
Figure 5-2: Penetration Rate of Mobile Subscribers (%), 2007-2012
Figure 5-3: Mobile Subscriber Base by Technology (%), 2008
Figure 5-4: Forecast for Mobile Subscriber Base by Technology (%), 2012
Figure 5-5: Forecast for Mobile Subscriber Base by GSM Service Provider (%), 2012
Figure 5-6: Mobile Subscriber Base by CDMA Service Provider (%), 2009
Figure 5-7: Number of Fixed Wireless/Wired Subscribers (Million), 2007-2012
Figure 5-8: Penetration Rate of Fixed Wireless/Wired Subscribers (%), 2007-2012
Figure 5-9: Fixed Wireless/Wired Subscriber Base by Service Provider (%), 2009
Figure 5-10: Internet Users (Million), 2007-2012
Figure 5-11: Penetration Rate of Internet Users (%), 2007-2012
Figure 5-12: Number of Broadband Subscribers (‘000), 2008-2012
Figure 5-13: Penetration Rate of Broadband Subscribers (%), 2008-2012
For full details, please email keithw@cmsinfo.com
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