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The Mobile Phone As An Authentication Device
Market Study
Published: November 2009
Pages: 255
Tables: 32
From: GBP 1995.00 Buy Now!
Research from: Goode Intelligence
Sector: Mobile Content & Apps
Report Summary: The first report in the Goode Intelligence (GI) mSecurity Series, The Mobile Phone As An Authentication Device, is a strategic analysis of the market for mobile authentication products and services. This 150+ page report includes an investigation on current mobile phone-based authentication technologies. A detailed analysis of the current market is supported with interviews with key stakeholders, from vendors to endusers.
Forecasts for growth opportunities, global and regional, are also included, for the five years from 2010 until 2014.
Report Benefits:
> A unique guide to the mobile phone authentication market, including current status, market analysis and five-year forecasts
> Authored by a leading industry expert with over 20 years worth of experience in this sector
> Intelligent insight with industry interviews, case studies, vendor profiles and market driven analysis
> Regional guide on activity that includes case studies on key deployments along with details on pricing and revenue opportunities
“The mobile phone is the perfect user-centric device for authenticating employees, internet banking customers and citizens into your network and will replace the hardware token as the de-facto 2FA device.” Alan Goode: Author and Managing Director, GI.
The main technologies enabling the mobile phone to be used as an authentication device:
> One Time Password (OTP) sent via SMS: SMS delivery of an OTP to a mobile phone - Soft Token: Software, usually a Java application, is downloaded and installed on a mobile phone to generate an OTP
> Mobile PKI: The mobile version of the certificate-based authentication system using PKI
> Voice: The mobile phone user responds to a voice call to authenticate themselves Technology Vendors Gain an insight into an emerging, high-growth market and arm yourself with independent analysis. A valuable reference point.
Managed Services
Assess the market opportunities for running this as a profitable SaaS.
Security Professionals
Discover how the mobile phone as an authenticator can reduce costs and increase security for employees and customers alike.
Mobile Operators
There is a need for a high-availability, secure, SMS infrastructure to support this growing market.
Financial Institutions
Evaluate this growing market and learn why it is an important area for potential investment.
WHO SHOULD READ THIS REPORT?
INSIGHTFUL ANALYSIS IN THIS REPORT
Interviews with Leading Stakeholders
Including:
Anakam, Clickatell, CRYPTOCard, CRYPTOMAThic, Entrust, FireID, Fronde Anywhere, RSA, Logica, Monitise, PhoneFactor, Securenvoy, Signify, SMS Passcode, Sybase 365, Vasco.
“New mobile-only 2FA vendors are taking market share away from the two dominant 2FA hardware token vendors who are having to adapt to this challenge. The introduction of mobile 2FA is leading to new markets for authentication vendors hence the loss of market share should be offset by a bigger market for all. It is an exciting time to be selling mobile 2FA products and services.” Alan Goode, Author and Managing Director, Goode Intelligence
About the Author
Alan Goode is the Founder and Managing Director of Goode Intelligence. He is a respected expert in mobile commerce and information security and has written a number of reports on these subjects.
Prior to this, Alan spent over 20 years in the mobile commerce and information security industry where he held senior management positions for leading organisations including T-Mobile UK, De La Rue, Citibank and Atos Origin.

