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Home > Market Research > Mobile Strategies > Global Mobile Prepaid Strategies and Forecasts to 2013

Global Mobile Prepaid Strategies and Forecasts to 2013

Global Mobile Prepaid Strategies and Forecasts to 2013

Table of Contents

Market Study
Published: September 2008
Pages: For full details, please email keithw@cmsinfo.com
Tables: For full details, please email keithw@cmsinfo.com
From: GBP 2495.00   Buy Now!
Research from: Informa Telecoms and Media
Sector: Mobile Strategies


"By March 2008, 68% of the world's subscriber base was prepaid, accounting for 2.37 billion subscriptions. Prepaid is growing, with new services such as mobile data increasing the number of prepaid SIMs."
Sue Uglow, Associate

Global Mobile Prepaid Strategies and Forecasts to 2013 is your global strategic guide to prepaid markets, key players and likely future developments. New for this edition: In-depth analysis of prepaid markets on a region-by-region basis

Key Coverage
NEW - In-depth analysis of prepaid markets on a region-by-region basis

-Prepaid market forecasts to 2013 - Unique forecasts to 2013 for the entire prepaid market, including prepaid subscribers, growth in prepaid subscribers, prepaid
mobile revenues and prepaid ARPU
-Prepaid roaming - Review the current status of prepaid roaming, hindrances to take-up, recharge options while travelling abroad and which platforms are most
commonly deployed to enable prepaid roaming
-Systems and solutions - Evaluate the new positioning towards the convergence of billing, services and customer segmentation
-Segmentation and branding - Assess emerging profitable markets such as the youth and benefit from commentary on how to capitalise on revenue
opportunities within these markets
-Exclusive industry survey - Analyse results from an exclusive industry survey in addition to Informa Telecoms & Media’s own forecasts for the global roaming
market.

Key Issues Addressed
-How big is the prepaid market in each region and how is it evolving?
-What is the impact of multi-SIM ownership on the size of the prepaid market?
-How is mobile data affecting demand for prepayment mechanisms?
-What opportunities are there for growing the prepaid market beyond voice in developed and developing countries?
-What kinds of new mobile applications can help us reach the unreached and can we do this profitably?
-What kinds of tariff plans are most successful in addressing the needs of different customer segments?
-How can operators in developed countries learn from their counterparts in developing countries in terms of marketing to their prepaid customers?
-Does dropping prices mean we will be able to increase prepaid minutes of use?
-What contribution are prepaid services making to our bottom line?
-How are converged billing systems helping with segmenting the prepaid customer base?
-What are the most successful ways of keeping prepaid customers and their revenue on our network?
-How can we develop loyalty among our prepaid customer base?
-How will the regulatory and competitive environment in each region impact the development of the prepaid business model?

Forecasts to 2013
-Total subscribers
-Prepaid subscribers
-Prepaid subscribers as % total subscribers
-Net total additions
-Net prepaid additions
-% growth in total subscribers
-% growth in prepaid subscribers
-Total mobile revenues (US$)
-Total prepaid mobile revenues (US$)
-Blended ARPU (US$)
-Prepaid ARPU (US$)

Who should read this report?
-Operator marketing, CRM, VAS and distribution departments - Gain insights into maximizing revenues and profits from the prepaid customer base while
retaining them on the network for longer
-Handset vendors - Analyse current prepaid usage and new segmentation strategies to aid in optimal handset designs
-Prepaid platform and billing vendors - Understand market drivers, development and analyse operator strategies
-Suppliers of electronic recharge solutions - Assess where new opportunities lie and get ahead of the competition
-Industry analysts and investors - Benefit from a thorough picture of the market, as well as expert analysis and invaluable forecasts on which to base your
business decisions
-Regulators - Understand the impact of mandatory prepaid registration and operator shifts to hybrid plans Financial services organisations - understand the
synergy between prepaid mobile customers and their banking and payment needs

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Table of Contents

C H A P T E R 1
-E X E C U T I V E S U M M A R Y
-I N T R O D U C T I O N
-Scope of report
-Report structure
-Research timeframe and methodology
-Exchange rates and tariff information
-Global prepaid market 2008
-Subscriptions
Figure 1.1: Global mobile prepaid subscriptions by region, March 2008
Figure 1.2: Global mobile prepaid penetration by region, March 2008
Figure 1.3: Global total annual mobile prepaid subscription growth by region, 4Q06 vs 4Q07 and 1Q08 vs 1Q07
-Revenue and contribution
Figure 1.4: Global mobile prepaid revenue, by region, in 2007
-Prepaid mobile environment
-Prepaid churn
Figure 1.5: Global mobile prepaid churn drivers ranked as ‘extremely important’or very important’, by region, 2008
-Prepaid usage
Figure 1.6: Global average monthly mobile prepaid minutes of use by region, 4Q06 vs.4Q07
-Prepaid tariffs
Figure 1.7: Global: number of prepaid mobile tariff plans in operation and planned, 2007 vs. 2008
-Prepaid recharge
Figure 1.8: Global mobile prepaid recharge transactions by value, by region, 2008
-Prepaid roaming
-Prepaid mobile data services
Figure 1.9: Global availability of new mobile prepaid applications, by region, 2008
-Prepaid mobile market growth 2008-2013
Figure 1.10: Global share of prepaid subscriptions by region, 2013
Figure 1.11: Global share of prepaid revenue by region, 2013

C H A P T E R 2
-G L O B A L M O B I L E P R E P A I D M A R K E T O V E R V I E W
-Mobile prepaid customers
-What is a prepaid customer?
-Defining prepaid customers
-Reasons for choosing prepaid
-Prepaid customer status
-Second-class citizens or a source of growth?
-The impact of multi-SIM ownership
Figure 2.1: Global, proportion of prepaid multi-SIM ownership by region, 2008
Figure 2.2: Global, drivers for multi-SIM ownership by region, 2008
-Customer registration
-Prepaid and mobile market growth
Figure 2.3: Global mobile prepaid subscriptions by region, 1Q08 vs 1Q07
Figure 2.4: Global total annual mobile prepaid subscription growth by region,4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 2.5: Global mobile prepaid penetration* by region, 1Q08 vs 1Q07
Figure 2.6: Global quarterly mobile prepaid subscription growth by region, 1Q07-1Q08
Figure 2.7: Global prepaid WCDMA and non-WCDMA subscriptions, 1Q08
Figure 2.8: Global net* annual mobile prepaid subscription growth by region,4Q06 vs 4Q07 and 1Q08 vs 1Q07
-Mobile prepaid churn
-Prepaid churn rates
Figure 2.9: Global average mobile prepaid monthly churn rates by region, 2006-2007
Figure 2.10: Global mobile prepaid churn vs contract churn, 2008
-Reasons for churn
Figure 2.11: Global mobile prepaid churn drivers ranked as ‘extremely important’or very important’, by region, 2008
Figure 2.12: Global prepaid adoption of mobile number portability, 2008
-Accounting for churn
-Mobile prepaid usage
-Minutes of use
Figure 2.13: Global average monthly mobile prepaid minutes of use by region, 4Q06 vs. 4Q07
-Average price per minute
Figure 2.14: Global mobile prepaid price erosion per year, by region, 2008
Figure 2.15: Global mobile prepaid, factors influencing price erosion by region, 2008
-Prepaid roaming
Figure 2.16: Global mobile prepaid roaming availability by region, 2008
Figure 2.17: Global mobile prepaid roaming, planned availability by region, 2008
-International voice and SMS roaming
Figure 2.18: Global mobile prepaid roaming, international recharge availability by service, 2008
Figure 2.19: Global mobile prepaid roaming, usage of prepaid international recharge mechanisms, 2008
-International data roaming
-National and local roaming
-Prepaid non-voice services
-Non-voice mobile data services
Figure 2.20: Global availability of prepaid mobile non-voice applications, 2008
Figure 2.21: Global: percentage of respondents stating that 20% or less of the prepaid base is using mobile data/content services in 2008
Figure 2.22: Global mobile barriers to adoption of prepaid non-voice services by region, 2008
Figure 2.23: Global mobile prepaid non-voice r8echarge mechanisms by region, 2008
-New mobile applications
Figure 2.24: Global availability of new mobile prepaid applications, by region, 2008
Figure 2.25: Pay-Buy-Mobile
Figure 2.26: Pay-Buy-Mobile project participants
Figure 2.27: Orange m-payment strategy
Figure 2.28: Orascom Telecom Holding m-payment strategy
-Mobile prepaid revenues and contribution
-Prepaid ARPU
Figure 2.29: Global mobile mean annual prepaid ARPU compared with US$ GDP (PPP), by region, 2007
-Prepaid revenue
Figure 2.30: Global mobile mean annual prepaid revenue, by region, 2007
-Prepaid EBITDA margins
-Global prepaid market growth trends, 2008-2013
Figure 2.31: Global: percentage of mobile prepaid subscribers, by region, in 2013
Figure 2.32: Global mobile drivers for prepaid subscription growth, 2008
-Global prepaid forecasts 2008-2013
-Prepaid subscriptions
Figure 2.33: Global mobile prepaid forecasts, 2008-2013
Figure 2.34: Global mobile prepaid subscriptions by region, 2008-2013
Figure 2.35: Global share of prepaid subscriptions by region, 2008-2013
-Prepaid revenue and ARPU
Figure 2.36: Global mobile prepaid revenues by region, 2008-2013
Figure 2.37: Global share of prepaid revenue by region, 2008-2013
Figure 2.38: Global mobile CAGR prepaid subscriptions and revenue by region, 2008-2013

C H A P T E R 3
-P R E P A I D T A R I F F S A N D R E C H A R G E S T R A T E G I E S
-How many mobile prepaid tariffs should there be?
Figure 3.1: Global: number of prepaid mobile tariff plans in operation and planned, 2007 vs. 2008
-Mobile prepaid charging increments
-Per-minute charging
-Per-second charging
-Per-call charging
-Per-day charging
-Per-unit charging
-Mobile prepaid tariff structures
-Introductory pricing
-Discount pricing
-Flat-rate tariffs
-Untimed/unlimited tariffs
-Volume-based tariffs
-On-net vs. off-net tariffs
-Time-of-day tariffs
-Inbound vs. outbound tariffs
-Bundle/add-on tariffs
-Loyalty tariffs
-Segmented tariffs
-‘Special offers’
-SIM-only tariffs
-Hybrid mobile tariffs
Figure 3.2: UK: O2 hybrid tariff plans, June 2008
-Mobile prepaid data service charges
-Changing mobile prepaid tariff plans
-Mobile prepaid recharge
-Recharge channels
Figure 3.3: Global: most frequently-used mobile prepaid recharge channels by region, 2008
Figure 3.4: Global: most frequently-used mobile prepaid recharge channels by region, 2011 V
Figure 3.5: Global: effectiveness of mobile prepaid recharge mechanisms in terms of recharge volumes, 2008
Figure 3.6: Global: effectiveness of mobile prepaid recharge mechanisms in terms of generating revenue, 2008
-Recharge denominations
Figure 3.7: Global mobile prepaid recharge transactions by value, by region, 2008
-Recharge usage value
Figure 3.8: Global: incentives for mobile prepaid recharge, by region, 2008
Figure 3.9: Australia: Optus recharge cost vs. credit value
Figure 3.10: Mexico: Telcel recharge values and associated airtime values
-Automatic credit
-Airtime transfer/third-party top-up
-Recharge validity policies
Figure 3.11: Global average validity of prepaid calling credit, by region, 2008

C H A P T E R 4
-W E S T E U R O P E
-West Europe mobile prepaid market status 2008
-Overview
Figure 4.1: West Europe, total quarterly mobile prepaid customers by country, 4Q06-1Q08
Figure 4.2: West Europe, total annual mobile prepaid subscription growth by country, 4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 4.3: West Europe, prepaid WCDMA and non-WCDMA subscriptions, 1Q08
Figure 4.4: West Europe, net* annual mobile prepaid subscription growth by country, 4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 4.5: West Europe, mobile prepaid quarterly growth rates by country, 4Q06-1Q08
Figure 4.6: West Europe, mobile prepaid growth drivers, 2008
Figure 4.7: West Europe, drivers for multi-SIM ownership, 2008
-Revenues and ARPU
Figure 4.8: West Europe, causes of prepaid mobile ARPU decline, 2008
-Prepaid minutes of use
-Prepaid non-voice services
Figure 4.9: West Europe: percentage of respondents stating that 20% or less of prepaid base is using mobile data/content services in 2008
-Prepaid EBITDA
-Prepaid churn
Figure 4.10: West Europe, mobile prepaid churn drivers, 2008
-West Europe mobile prepaid regulatory and competitive trends
-Mobile number portability
-Mobile termination rates
-Mobile virtual network operators
-West Europe drivers/challenges for mobile prepaid market growth
-Drivers
-Challenges
-West Europe prepaid market trends, 2008-2013
-Market conditions
-Mobile market growth
-Operator strategies
-Prepaid subscription trends
-West Europe mobile prepaid market forecasts, 2008-2013
Figure 4.11: West Europe mobile prepaid forecasts, 2008-2013
-Prepaid subscriptions
Figure 4.12: West Europe mobile subscriptions, prepaid and postpaid, 2008-2013
Figure 4.13: West Europe mobile net additions, prepaid and postpaid, 2008-2013
-Revenue and ARPU

C H A P T E R 5
-E A S T E U R O P E
-East Europe mobile prepaid market status 2008
-Overview
Figure 5.1: East Europe, total quarterly mobile prepaid customers by country, 4Q06-1Q08
Figure 5.2: East Europe, total annual mobile prepaid growth by country,4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 5.3: East Europe, prepaid WCDMA and non-WCDMA subscriptions, 1Q08
Figure 5.4: East Europe, net* annual mobile prepaid subscription growth by country, 4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 5.5: East Europe, mobile prepaid quarterly growth by country, 1Q07-1Q08
Figure 5.6: East Europe, mobile prepaid growth drivers, 2008
Figure 5.7: East Europe, drivers for multi-SIM ownership, 2008
-Revenues and ARPU
Figure 5.8: East Europe, causes of prepaid mobile ARPU decline, 2008
-Minutes of use
Figure 5.9: East Europe: MTS Russia and MTS Ukraine MOU, APPM and ARPU evolution, 1Q07-1Q08
-Prepaid non-voice services
Figure 5.10: East Europe: percentage of respondents stating that 20% or less of prepaid base is using mobile data/content services in 2008
-Prepaid EBITDA
-Prepaid churn
Figure 5.11: East Europe, mobile prepaid churn drivers, 2008
-East Europe mobile prepaid regulatory and competitive trends
-Mobile number portability
-Mobile termination rates
-Mobile virtual network operators
-East Europe drivers/challenges for mobile prepaid market growth
-Drivers
-Challenges
-East Europe prepaid market trends, 2008-2013
-Market conditions
-Mobile market growth
-Operator strategies
-Prepaid subscription trends
-East Europe mobile prepaid market forecasts, 2008-2013
Figure 5.12: East Europe mobile prepaid forecasts, 2008-2013
-Prepaid subscriptions
Figure 5.13: East Europe mobile subscriptions, prepaid and postpaid, 2008-2013
Figure 5.14: East Europe mobile net additions, prepaid and postpaid, 2008-2013
-Revenues and ARPU

C H A P T E R 6
-A S I A P A C I F I C
-Asia Pacific mobile prepaid market status 2008
-Overview
Figure 6.1: Asia Pacific, total quarterly mobile prepaid customers by country, 4Q06-1Q08
Figure 6.2: Asia Pacific, total annual mobile prepaid growth by country, 4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 6.3: Asia Pacific, prepaid WCDMA and non-WCDMA subscriptions, 1Q08
Figure 6.4 Asia Pacific, net* annual mobile prepaid subscription growth by country, 4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 6.5 Asia Pacific, mobile prepaid quarterly growth by country, 4Q06-1Q08
Figure 6.6: Asia Pacific, mobile prepaid growth drivers, 2008
Figure 6.7: Asia Pacific, drivers for multi-SIM ownership, 2008
-Revenues and ARPU
Figure 6.8: Asia Pacific, causes of prepaid mobile ARPU decline, 2008
-Minutes of use
-Prepaid non-voice services
-Mobile data services
Figure 6.9: Asia Pacific: percentage of respondents stating that 20% or less of prepaid base is using mobile data/content services in 2008
-Status by country
-New prepaid applications
-Prepaid EBITDA
-Prepaid churn
Figure 6.10: Asia Pacific, mobile prepaid churn drivers, 2008
-Asia Pacific mobile prepaid regulatory and competitive trends
-Mobile termination rates
-Mobile number portability
-Mobile virtual network operators
-Asia Pacific drivers/challenges for mobile prepaid market growth
-Drivers
-Challenges
-Asia Pacific prepaid market trends, 2008-2013
Market conditions
Mobile market growth
Operator strategies
Prepaid subscription trends
Asia Pacific prepaid market forecasts, 2008-2013
Figure 6.11: Asia Pacific mobile summary prepaid forecasts, 2008-2013
Prepaid subscriptions
Figure 6.12: Asia Pacific mobile subscriptions, prepaid and postpaid, 2008-2013
Figure 6.13: Asia Pacific mobile net additions, prepaid and postpaid, 2008-2013
Revenue and ARPU
C H A P T E R 7
M I D D L E E A S T
Middle East mobile prepaid market status 2008
Overview
Figure 7.1: Middle East, total quarterly mobile prepaid customers by country, 4Q06-1Q08
Figure 7.2: Middle East, annual mobile prepaid growth by country, 4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 7.3 Middle East, prepaid WCDMA and non-WCDMA subscriptions, 1Q08
Figure 7.4: Middle East, net* annual mobile prepaid growth by country, 4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 7.5: Middle East, mobile prepaid quarterly growth by country, 4Q06-1Q08
Figure 7.6: Middle East, mobile prepaid growth drivers, 2008
Figure 7.7: Middle East, drivers for multi-SIM ownership, 2008
Revenues and ARPU
Figure 7.8: Middle East, causes of prepaid mobile ARPU decline, 2008
Minutes of use
Prepaid non-voice services
Mobile data services
Figure 7.9: Middle East: percentage of respondents stating that 20% or less of prepaid base is using mobile data/content services in 2008
New prepaid applications
Prepaid EBITDA
Prepaid churn
Figure 7.10: Middle East, mobile prepaid churn drivers, 2008
Middle East mobile prepaid regulatory and competitive trends
Mobile number portability
Mobile termination rates
Mobile virtual network operators
Middle East drivers/challenges for mobile prepaid market growth
Drivers
Challenges
Middle East prepaid market trends, 2008-2013
Market conditions
Mobile market growth
Operator strategies
Prepaid subscription trends
Middle East prepaid market forecasts, 2008-2013
Figure 7.11: Middle East mobile prepaid forecasts, 2008-2013
Prepaid subscriptions
Figure 7.12: Middle East mobile subscriptions, prepaid and postpaid, 2008-2013
Figure 7.13: Middle East mobile net additions, prepaid and postpaid, 2008-2013
Revenue and ARPU
C H A P T E R 8
A F R I C A
Africa mobile prepaid market status 2008
Overview
Figure 8.1: Africa, total quarterly mobile prepaid customers by country, 4Q06-1Q08
Figure 8.2: Africa, annual mobile prepaid subscription growth by country, 4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 8.3: Africa, prepaid WCDMA and non-WCDMA subscriptions, 1Q08
Figure 8.4: Africa, net* annual mobile prepaid subscription growth by country,4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 8.5: Africa, quarterly mobile prepaid customer growth by country, 4Q06-1Q08
Figure 8.6: Africa, mobile prepaid growth drivers, 2008
Figure 8.7 Africa, availability of low-cost mobile devices, 1Q08
Figure 8.8: Africa, drivers for multi-SIM ownership, 2008
Revenues and ARPU
Figure 8.9: Africa, causes of prepaid mobile ARPU decline, 2008
Minutes of use
Prepaid non-voice services
Mobile data services
Figure 8.10: Africa, mobile broadband network deployment and customers, 1Q08
Figure 8.11: Africa, WiMAX deployment, 1Q08
Figure 8.12: Africa: percentage of respondents stating that 20% or less of prepaid base is using mobile data/content services in 2008
New prepaid applications
Figure 8.13: Kenya, value of money transfer transactions, M-Pesa m-banking service, 1H08
Figure 8.14: Africa, M-Pesa m-banking service development strategy and status
Prepaid EBITDA
Prepaid churn
Figure 8.15: Africa, mobile prepaid churn drivers, 2008
Africa mobile prepaid regulatory and competitive trends
Mobile number portability
Mobile termination rates
Mobile virtual network operators
Africa drivers/challenges for mobile prepaid market growth
Drivers
Challenges
Africa prepaid market trends, 2008-2013
Market conditions
Mobile market growth
Operator strategies
Prepaid subscription trends
Africa prepaid market forecasts, 2008-2013
Figure 8.16: Africa mobile summary prepaid forecasts, 2008-2013
Prepaid subscriptions
Figure 8.17: Africa mobile subscriptions, prepaid and postpaid, 2008-2013
Figure 8.18: Africa mobile net additions, prepaid and postpaid, 2008-2013
Prepaid revenue and ARPU
C H A P T E R 9
N O R T H A M E R I C A
North America mobile prepaid market status 2008
Overview
Figure 9.1: North America, total quarterly mobile prepaid customers by country, 4Q06-1Q08
Figure 9.2: North America, annual mobile prepaid growth by country,4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 9.3: North America, quarterly mobile prepaid customer growth by country, 4Q06-1Q08
Figure 9.4: North America, mobile prepaid growth drivers, 2008
Revenues and ARPU
Minutes of use
Prepaid non-voice services
Mobile data services
Figure 9.5: North America: percentage of respondents stating that 20% or less of prepaid base is using mobile data/content services in 2008
New prepaid applications
Prepaid EBITDA
Prepaid churn
Figure 9.6: North America, mobile prepaid churn drivers, 2008
North America mobile prepaid regulatory and competitive trends
Mobile termination rates
Mobile number portability
Mobile virtual network operators
North America drivers/challenges for mobile prepaid market growth
Drivers
Challenges
North America prepaid market trends, 2008-2013
Market conditions
Mobile market growth
Operator strategies
Prepaid subscription trends
North America prepaid market forecasts, 2008-2013
Figure 9.7: North America mobile prepaid forecasts 2008-2013
Prepaid subscriptions
Figure 9.8: North America mobile subscriptions, prepaid and postpaid, 2008-2013
Figure 9.9: North America mobile net additions, prepaid and postpaid, 2008-2013
Revenues and ARPU
C H A P T E R 1 0
L A T I N A M E R I C A
Latin America mobile prepaid market status 2008
Overview
Figure 10.1: Latin America, total quarterly mobile prepaid customers by country, 4Q06-1Q08
Figure 10.2: Latin America, annual mobile prepaid growth by country,
4Q06 vs 4Q07 and 1Q08 vs 1Q07
Figure 10.3: Latin America, quarterly mobile prepaid customer growth by country, 4Q06-1Q08
Figure 10.4: Latin America, mobile prepaid growth drivers, 2008
Figure 10.5: Latin America, drivers for multi-SIM ownership, 2008
Revenues and ARPU
Figure 10.6: Latin America, causes of prepaid mobile ARPU decline, 2008
Minutes of use
Prepaid non-voice services
Mobile data services
Figure 10.7: Latin America: percentage of respondents stating that 20% or less of prepaid base is using mobile data/content services in 2008
New prepaid applications
Prepaid EBITDA
Prepaid churn
Figure 10.8: Latin America, mobile prepaid churn drivers, 2008
Latin America mobile prepaid regulatory and competitive trends
Mobile termination rates
Mobile number portability
Mobile virtual network operators
Mobile virtual network operators
Latin America drivers/challenges for mobile prepaid market growth
Drivers
Challenges
Latin America prepaid market trends, 2008-2013
Market conditions
Mobile market growth
Operator strategies
Prepaid subscription trends
Latin America prepaid market forecasts, 2008-2013
Figure 10.9: Latin America mobile prepaid forecasts, 2008-2013
Prepaid subscriptions
Figure 10.10: Latin America mobile subscriptions, prepaid and postpaid, 2008-2013
Figure 10.11: Latin America mobile net additions, 2008-2013
Revenue and ARPU
A P P E N D I X A
M O B I L E P R E P A I D C O U N T R Y F O R E C A S T S , 2 0 0 8 - 2 0 1 3
West Europe
Austria mobile prepaid forecasts, 2008-2013
Belgium mobile prepaid forecasts, 2008-2013
France mobile prepaid forecasts, 2008-2013
Germany mobile prepaid forecasts, 2008-2013
Greece mobile prepaid forecasts, 2008-2013
Ireland mobile prepaid forecasts, 2008-2013
Italy mobile prepaid forecasts, 2008-2013
Netherlands mobile prepaid forecasts, 2008-2013
Portugal mobile prepaid forecasts, 2008-2013
Spain mobile prepaid forecasts, 2008-2013
UK mobile prepaid forecasts, 2008-2013
East Europe
Croatia mobile prepaid forecasts, 2008-2013
Czech Republic mobile prepaid forecasts, 2008-2013
Hungary mobile prepaid forecasts, 2008-2013
Lithuania mobile prepaid forecasts, 2008-2013
Poland mobile prepaid forecasts, 2008-2013
Romania mobile prepaid forecasts, 2008-2013
Russia mobile prepaid forecasts, 2008-2013
Slovak Republic mobile prepaid forecasts, 2008-2013
Ukraine mobile prepaid forecasts, 2008-2013
Asia Pacific
Australia mobile prepaid forecasts, 2008-2013
China mobile prepaid forecasts, 2008-2013
Hong Kong mobile prepaid forecasts, 2008-2013
India mobile prepaid forecasts, 2008-2013
Indonesia mobile prepaid forecasts, 2008-2013
Japan mobile prepaid forecasts, 2008-2013
Malaysia mobile prepaid forecasts, 2008-2013
New Zealand mobile prepaid forecasts, 2008-2013
Singapore mobile prepaid forecasts, 2008-2013
South Korea mobile prepaid forecasts, 2008-2013
Taiwan mobile prepaid forecasts, 2008-2013
Thailand mobile prepaid forecasts, 2008-2013
Middle East
Israel mobile prepaid forecasts, 2008-2013
Jordan mobile prepaid forecasts, 2008-2013
Saudi Arabia mobile prepaid forecasts, 2008-2013
Turkey mobile prepaid forecasts, 2008-2013
Africa
Egypt mobile prepaid forecasts, 2008-2013
Nigeria mobile prepaid forecasts, 2008-2013
South Africa mobile prepaid forecasts, 2008-2013
Uganda mobile prepaid forecasts, 2008-2013
North America
Canada mobile prepaid forecasts, 2008-2013
US mobile prepaid forecasts, 2008-2013
Latin America
Argentina mobile prepaid forecasts, 2008-2013
Brazil mobile prepaid forecasts, 2008-2013
Mexico mobile prepaid forecasts, 2008-2013
A P P E N D I X B
G L O B A L M O B I L E P R E P A I D I N D U S T R Y S U R V E Y 2 0 0 8
Introduction
Methodology
Survey structure
Industry Survey results
Respondent profile
Prepaid customer information
Prepaid churn
Prepaid pricing and usage patterns
Recharge strategies
Prepaid roaming
Prepaid non-voice services
Prepaid marketing strategies

For full details, please email keithw@cmsinfo.com

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The Worldwide Directory of Mobile Network Operators 2008 (The MNO Directory):- 734 mobile network profiles- 490 pages of research- 235 countries- 3,290 named management contacts- 535 profiles with data, of which 300 have 2Q 2008 data, and 473 have 1Q 2008- Timely research: includes fully revised data for Zain's Celtel operations The MVNO Directory 2009, published February 2009- 366 active operations- 89 operators who may launch- 72 mobile brands identified - 820 named contacts - Details of MVNOs no longer trading

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