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Home > Market Research > Mobile Networks > Asia-Pacific Market Perspective / Vol. 7, Issue 4, May Edition

Asia-Pacific Market Perspective / Vol. 7, Issue 4, May Edition

Asia-Pacific Market Perspective / Vol. 7, Issue 4, May Edition

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Published: May 2007
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Research from: Pyramid Research
Sector: Mobile Networks


South Korea: bundling its way to FMC

A new regulation policy roadmap will allow KT Corporation and SK Telecom (fixed and mobile operators, respectively, with recognized significant market power), to discount bundled products by as much as 10% of the product price. These new guidelines are set to come into effect in the second half of the year following parliamentary approval. We forecast that this development will benefit consumers via lower across-the-board prices as players attempt to secure bundled subscribers; as a consequence however, this will hasten FMC as these integrated players seek to address their cost bases. Mobile incumbent SK Telecom (SKT), the only other viable competition in a converged market space to KT Corporation (KT), may lose out to the fixed incumbent as the latter moves aggressively into bundling fixed and wireless voice, broadband, and multimedia services.

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The Worldwide Directory of Mobile Network Operators 2008 (The MNO Directory):- 734 mobile network profiles- 490 pages of research- 235 countries- 3,290 named management contacts- 535 profiles with data, of which 300 have 2Q 2008 data, and 473 have 1Q 2008- Timely research: includes fully revised data for Zain's Celtel operations The MVNO Directory 2009, published February 2009- 366 active operations- 89 operators who may launch- 72 mobile brands identified - 820 named contacts - Details of MVNOs no longer trading

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