Home > Market Research > Information & Communications Technology > Lagging Behind: ICT Market Development in Eastern India
In this report Eastern India is defined as the region covered by the following 12 states: West Bengal, Orissa, Jharkhand, Assam, Chhattisgarh, Tripura, Meghalaya, Manipur, Nagaland, Arunachal Pradesh, Mizoram and Sikkim.
Due to its mountainous terrain, poor transportation and small hinterlands, Eastern India has always been a backward region in India in terms of economic development and infrastructure. The people of the Eastern Indian states are therefore generally poor and have the least buying power. Eastern India accounts for around 10% of the overall Indian electronics market.
Top of Page
Table of Contents
Table of Contents
1. Eastern India's Overall Development
1.1 Differences in Electricity Infrastructure between Eastern and Western Parts of the Region
1.2 Poverty Widespread Among Eastern Indian States with a Few Exceptions
2. Eastern India's ICT Market
2.1 Mobile Phone
Figure 1 Mobile Phone Penetration Rates in Eastern India, 2006
2.2 TV
2.3 PC
Figure 2 Eastern Indian States' Population and Share of Indian PC Market, 2007
3. Key Markets in Eastern India
4. MIC Perspective
4.1 Eastern India Is Secondary Region in Indian ICT Market
4.2 Concentrating Marketing Resources on Kolkata and More Economically Developed States
For full details, please email keithw@cmsinfo.com
Top of Page
Buy now!
Top of Page
|
