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Mobile Adult Services 4th edition focuses on key service drivers, major players, regulations at both national and international levels and social and technological hurdles, the fourth edition of the Mobile Adult report not only provides operators, aggregators and service providers with practical five year forecast data but also offers strategic recommendations for all members of the mobile adult service chain. The in-depth study also offers a review of the value of the different markets and discusses key hurdles to service adoption as well as the major players behind service growth, exploring which services are making more money and why. Through 30 profiles with leading players in the industry, one to one interviews with key players and an analysis of pricing models and marketing distribution, this detailed study provides an all-encompassing view of the current and future status of the mobile adult services industry.
1. What strategies should operators, aggregators and service providers employ to maximize revenues from mobile adult services?
2. What is the current size of the mobile adult services market?
3. What are the prospects for growth over the next five years?
4. What regulatory difficulties for companies face when seeking to deploy mobile adult services?
5. Who are the leading service providers in the mobile adult industry?
6. How is the market from video chat service likely to develop?
7. What are the prospects for growth in the North America market?
8. What are the prospects for white label content?
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Table of Contents
Overview
Juniper Research predicts that subscriber numbers for 3G LTE (Long Term Evolution) will approach 24 million by 2012, just two years after the early versions of the technology are expected to be deployed.
The report discusses how LTE is expected to be the long term successor in mobile broadband as it offers a migration path from existing 3G/HSPA technologies already in place. Juniper Research forecasts that, by 2010, LTE - the next generation of mobile broadband (after HSPA), should be going commercial and high definition could by then be a reality on devices.
The recent study notes that LTE’s key goals include:
- Downlink peak data rates up to 100 Mbps with 20 MHz bandwidth
- Uplink peak data rates up to 50 Mbps with 20 MHz bandwidth
- Operation in both TDD and FDD modes
- Increased spectral efficiency over Release 6 HSPA by a factor of two to four
- Reduced latency
However, the report warns that LTE needs to continually evolve to remain competitive in cost and performance versus the other leading mobile data technologies set to be foremost over the next five years. The report predicts that HSPA will dominate mobile broadband network deployments, consistently accounting for about 70% of the total mobile broadband subscriber base until 2012. Mobile WiMAX is also expected to achieve single digit proportion of the subscriber base by 2012.
Report author, Howard Wilcox says, "We expect 3GLTE to begin to achieve significant market traction towards the 2011 to 2012 timeframe. By 2012, for example, we forecast that 3GLTE will represent around 24 million subscribers globally. As the GSM Association has said recently, it is a natural follow-on from HSPA and will benefit from the extensive installed base of HSPA worldwide. Western Europe will account for over half of LTE subscribers in 2012."
Juniper Research assesses the current and future status of the mobile Broadband market based on interviews, case studies and analysis from representatives of some of the leading organisations in the growing mobile broadband industry.
For full details, please email keithw@cmsinfo.com
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