[Close]  
Market research logo; 24 years of Excellence in Market Research since 1988.

Need advice? Keen to get the best deal? Call now on +44 (0)1494 771734

>

Mobile Commerce in Public Service: Expanding Beyond Consumer Services

Mobile Commerce in Public Service: Expanding Beyond Consumer Services

Table of Contents

Market Study
Published: November 2011
Pages: 118
Tables: For full details, please email deborahf@cmsinfo.com
From: GBP 1247.00  Buy Now!
Research from: Mind Commerce
Sector: Mobile

Table of Contents

 

1.0 EXECUTIVE SUMMARY           5



1.1          M-COMMERCE APPLICATIONS  6



1.2          MOBILE LEARNING          10



1.2.1      THE M-LEARNING ECOSYSTEM   11



1.2.2      M-LEARNING CHALLENGES         15



1.2.3      M-LEARNING FEATURES               15



1.2.4      M-LEARNING OS              16



1.2.5      SMART PHONES AND M-LEARNING         17



1.2.6      NETWORKING TECHNOLOGY      17



1.2.7      WIDE AREA NETWORK   17



1.2.8      METROPOLITAN AREA NETWORKS (MANS)         19



1.2.9      LOCAL AREA NETWORKS (LAN)  19



1.2.10    PERSONAL AREA NETWORKS (PAN)         20



1.3          CASE STUDY: VODAFONE ACADEMY        20



1.3.1      FUTURE TRENDS               22



1.3.2      M-LEARNING MARKETS                22



1.4          M-BUSINESS      23



1.4.1      M-BUSINESS APPLICATIONS       24



1.4.2      M-BUSINESS TECHNOLOGIES     28



1.4.3      M-BUSINESS CHALLENGES           29



1.4.4      WML     30



1.4.5      LOCATION IDENTIFICATION TECHNOLOGY           30



1.4.6      PAYMENT METHODS      32



1.4.7      REQUIREMENTS OF MOBILE COMMERCE SECURITY          33



1.4.8      BASICS OF SECURITY       33



1.4.9      MOBILE SECURITY            35



1.4.10    NETWORK INFRASTRUCTURE AND SECURITY       35



1.4.11    WLAN STANDARDS         35



1.4.12    WAP SECURITY  39



1.4.13    PAYMENT METHODS IN M-COMMERCE39



1.4.14    CONTENT DOWNLOAD  40



1.4.15    POINT OF SALE  40



1.4.16    CONTENT ON DEVICE     41



1.5          MOBILE PAYMENT           41



1.5.1      MOBILE PAYMENT METHODS     41



1.5.2      "IN-BAND" PAYMENT METHOD42



1.5.3      PROXIMITY         42



1.5.4      COMMON ISSUES OF MOBILE PAYMENT               43



1.5.5      PAYMENT LIFECYCLE       43



1.5.6      MOBILE PAYMENT VALUE CHAIN              44



1.5.7      MOBILE PAYMENT SYSTEMS       44



1.5.8      CURRENT M-PAYMENT MARKET               46



1.5.9      PAYBOX               47



1.5.10    PAYBOX DISADVANTAGES           48



1.5.11    M-PAYMENT ANALYSIS49



1.5.12    MONEY TRANSFERS        50



1.6          MOBILE COMMERCE AND E-GOVERNMENT         50



1.6.1      E-GOVERNMENT              51



1.6.2      THE FUTURE OF E-GOVERNMENT CONCEPT         54



1.6.3      E-GOVERNMENT TO MOBILE GOVERNMENT (GOVERNMENT ON GO CONCEPT)                54



1.6.4      BENEFITS OF M-COMMERCE IN GOVERNMENTS SERVICES AND THE ROI                55



1.6.5      M-COMMERCE IN PUBLIC SERVICE APPLICATIONS           56



1.6.6      CASE STUDY: HOW M-COMMERCE CAN SAVE COSTS FOR THE GOVERNMENTS   57



1.6.7      THE EFFECT ON THE ECONOMY  58



1.6.8      CELL BROADCAST SERVICE (CBS)               59



1.6.9      CELLTICK              60



1.6.10    (MMS) MULTIMEDIA MESSAGING SERVICE         60



1.6.11    MOZAT63



1.6.12    ANNY WAY MMS             63



1.6.13    UNIFIED MESSAGING    63



1.6.14    CYCOS AG           65



1.7          AUGMENTED REALITY IN PUBLIC SERVICE             68



1.7.1      INTRODUCTION                68



1.7.2      AR 3D APPLICATIONS     70



1.7.3      TRACKING USER'S POSITION       72



1.7.4      M-COMMERCE IN PUBLIC SERVICE BRANCHES   74



1.7.5      TOLL SYSTEMS   76



1.7.6      MOBILE COMMERCE IN HEALTH CARE    77



1.7.7      M-COMMERCE APPLICATIONS IN HEALTH CARE                77



1.7.8      HEALTHCARE ISSUES       81



1.7.9      M-COMMERCE WITH RFID IN HEALTH CARE         81



1.8          M-COMMERCE IN AGRICULTURE              85



1.9          M-COMMERCE IN AVIATION      88



1.9.1      E-CHECK               89



1.9.2      SECURITY NEEDS FOR IDENTITY VERIFICATION    90



1.9.3      BAGGAGE TRACKING     91



1.9.4      M-COMMERCE APPLICATIONS IN AVIATION       91



1.9.5      CONTACTLESS SMART CARD       91



1.9.6      NEAR FIELD COMMUNICATION (NFC) AND RADIO FREQUENCY IDENTIFICATION (RFID) TECHNOLOGY     91



1.9.7      USING 4G TECHNOLOGY               92



1.9.8      FUTURE TRENDS               92



1.10        M-COMMERCE MARKET FORECAST 2012-2017    93



1.10.1    UK MOBILE COMMERCE REVENUE 2011-2017      94



1.10.2    THE FUTURE OF M-COMMERCE TO 2017                94



1.10.3    BEST CASE SCENARIO     96



1.11        M-COMMERCE IN 201799



1.11.1    SERVICES AND APPLICATIONS    103



1.11.2    NFC WORLD MARKET FORECAST 2012-2017          104



1.11.3    WORST CASE SCENARIO                105



1.12        THE WORST CASE SCENARIO IN PROFESSIONAL USE        107



1.12.1    THE GOVERNMENT ROLE              112



1.12.2    SECURITY             113



1.13        M-BANKING POTENTIAL REVENUES AND ISSUES 2012-2017         115



1.13.1    OVERVIEW          115



1.13.2    M-PAYMENT ISSUES       116



1.13.3    TRANSACTION TYPES     116

For full details, please email deborahf@cmsinfo.com

Top of Page