Middle East growth in online transactions with entertainment fastest growing sector

New research from Payfort on seven Arab countries found a 22% increase in online transactions in 2016.

“In 2016 the entertainment industry for Egypt and KSA and UAE and Jordan and Kuwait and Qatar and Lebanon reached a combined size of $212.39m showing a 33.1% improvement over the previous year.” Payfort

UAE is the leader in the region.

Background reading:

Middle East & North Africa OTT TV and Video Forecasts, Digital TV Research

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